Communication is our wish to connect. Are we creating a dialogue with people and organizations or just maintaining a monologue? Are we sharing values or just pushing on beliefs? Royal Sister advocates businesses that prioritize people and planet alongside profit. This is the one and only foundation for creating healthy sustainable brands and building trustworthy empathetic connection.
Our voice is expressing our identity, our confidence, our confusion, our truth. Who am I? What am I doing? Why? Is my message clear? Is the interaction taking place? Or what am I missing? With the growing amount of communication channels the awareness is also increasing. In a world where you communicate your truth clearly the fear of someone spotting inconsistency becomes irrelevant. We aim to build trust. With UX research and design we look into understanding the impact design has on users – people, community and planet. We need to go further than the hunger for money reaches, touching a place of purpose, fulfilment and empowerment.
Marie is currently UX Professor at Barcelona Technology School.
UX Research & Design
Public speaking
Marie is an experienced speaker and panelist delighted to share her thoughts and experience in field of UX. She has participated at SXSW Interactive twice (Austin, 2015 and 2018). She has also spoken at the Digital Marketing World Forum (London, 2018) and Ouishare (Barcelona, 2017), etc.
Branding
Royal Sister develops unique and distinctive creative solutions that keeps your brand differentiated. Our branding services include: Brand Strategy Workshops, Brand Naming, Identity Guidelines and Brand Values.
Marketing Comms
To develop brand awareness you need a marketing and communications plan. Our services include defining Objectives, Audience, Messages, Barriers to overcome, Tools, Channels, Resources, Time-line, Evaluation and Adaption.
Film & Photo
Our services include Photo Shootings and Image Retouch, Video Presentations, Documentaries and Music videos. We work with the whole process from writing manuscripts to planning, filming and editing.
Product Management
Our services include Scoping and gathering requirements, Defining product strategy and roadmaps, Overseeing production from planning through to execution and delivery, Working with teams of various disciplines, Communicating with stakeholders, etc.
Experience
Marie Glad, who runs Royal Sister, is a senior design & communications professional with 20 years of experience across product strategy, branding, product/project management, UX research & design, marketing communication and film production. Expertise in managing global projects, from sales to delivery including: strategy, research, prototyping, design, content production, testing and implementation.
Solid experience of effectively engaging in new assignments, and developing solutions based on business goals and user needs. The portfolio consists of a total of 70 assignments across touchpoints and industries. Skills & experience includes: brand identity guidelines, web (internet, intranet, applications, social media), mobile and responsive solutions, email marketing, e-learning, DTV, campaign planning and execution, loyalty programs, offline and online advertising, film, photography, magazine design, PR and events.
Education in Mobile usability and UX, Design Management, Bachelor of Arts degree in Media- and Communication Studies, Film Production and IBM Business Training in Sales and Negotiation tactics, Project Management, Business Consulting, Presentation Skills and Usability Design.
Also worked as a Nordic Community team leader at IBM for the BA Customer Experience, Branding and Usability.
Clients
During the 20 years a design & communications professional Marie has worked with clients such as:
Aviatrix
BI Advantage
Body Memory
Coca-Cola
Conscious Breathing
Dagens Industri
IBM
Ice
IKEA
Mercedes-Benz
Moderna Museet
Musicbrigade
Nokia
Orange
PKHUSET
Riksteatern
SAS EuroBonus
SAS International
Scanorama Magazine
SJ
Stockholmsbörsen
Swedish Filminstitute
Sony Ericsson
Tiscali
TrustedHousesitters
totallyradio.com
Tuna Park
Zoovillage
Vasaloppet
Universal Yoga
Testimonials
Marie has the perfect combination of creativity and business acumen and has an outstanding attention to detail throughout the design and project management process. She is an absolute pleasure to work with, always smiling and always full of energy - I can’t wait to work with her again.” - Nats Spada, Digital Director, totallyradio.com - "Marie's first commission with us was to design and project manage the build of a prototype music licensing portal for the UK Government's Digital Licensing Framework initiative. We had just six weeks in which to specify, build, test and deliver the project - a time frame and budget that left nothing to chance. Marie's creative flair and attention to detail ensured that the developer was kept firmly on track and the finished project looked great, functioned perfectly and was delivered on time within budget. Our second and larger project was to completely rebrand a consumer facing internet radio station, designing a new logo identity and specifying innovative templates for a complex responsive site build. Marie was again a complete pleasure to work with, always cheerful under pressure and the look and feel of the site is exactly what we'd hoped for." - Daniel Nathan, CEO, totallyradio.com and Juice 107.2FM - "Marie is a very creative spirit - and finds that "twitch" that the rest of us miss. She is very persistent and doesn't rest until she is completely satisfied with her work - work which has proven to be brilliant. She has delivered innovation, creativity and new thinking to a number of projects. Along with her creativity - and finding new routes - she has a business mind-set which makes a perfect combination. Also she is an excellent teamworker - and has been a "motor" in several projects that would not have been a success without her. I warmly recommend Marie to any company/project that has the benefit of employing her." - Yvonne Lörstad, Business Manager, IBM, Business Consulting Services - "Marie is one of the top 5 best interactive designers I hired over the years. She has a rare combination of strategic and tactical ability. Aesthetically gifted and an ability to understand customer requirements and needs makes her a very valuable part of a team. So my advice is simple: hire her fast before someone else does." - Stefan Mumm, Creative Director, IBM - "Great design and creativity as well as knowledge for clients from a personable and fun person. Marie delivers it all!" - Daniel Sjöblom, owner, SomeGuys -